Selling a Home That Needs Work

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Selling a Home That Needs Work

How no-money-out-of-pocket prep nets you more at closing.

By Alexander Rubinstein, Founder & Principal Broker, Real Estate Plan

Every week someone tells me the same thing: “I know the house needs work, but I can’t afford to fix it, so I’ll just sell it as-is.” I understand the logic. I also know what it costs, because I have watched it happen for more than thirty years on Long Island.

When I wrote Real Estate Plan: A Guide to Successfully Listing and Selling Your Home, the point I kept coming back to was this: buyers do not deduct what a repair costs. They deduct what they imagine it costs — and then they add a premium for the inconvenience of having to manage it themselves. That gap between the real number and the imagined number is where sellers quietly lose tens of thousands of dollars.

A dated kitchen that would cost $30,000 to renovate does not reduce your offers by $30,000. It reduces offers by $60,000 or more, because the buyer is pricing in the contractor they have to find, the months they have to wait, and the overruns they cannot predict — and factoring in the inconvenience of having to do the repairs. You end up paying for that renovation either way (an out-of-pocket loss on a lower offer price, or actually doing the work yourself and paying for repairs). The only question you need to ask yourself is whether you capture the upside, or hand the upside to your buyer.

The problem with “I can’t afford to fix it”

For most sellers the barrier is not willingness. It is cash. You cannot spend $150,000 preparing a house you are trying to sell, especially if you inherited it, are carrying two mortgages, or are settling an estate from another state. Home improvement loans mean qualifying, borrowing and personal risk on a property you are about to hand over.

So no repairs get done, the house goes on the market as-is, three offers come in below what it should be worth, and typically the average real estate agent tells the seller that is just what the market is paying. Well, it isn’t. It is what the market pays for uncertainty.

What a Real Estate Plan Listing Partnership actually is

A Real Estate Plan Listing Partnership removes the cash barrier of entry entirely. We agree on a guaranteed as-is base price for your home in writing, through a real estate contract of sale. Then we fund the entire renovation ourselves — materials, labor, permits, remediation, cleanout and staging. We market and sell the finished home, and at closing you receive your base price plus your share of the upside the work created.

You are investing in your own home the way a flipper would, except the capital is ours and so is the risk. If the roof turns out worse than it looked, if the electrical needs rewiring, if the town wants more than we projected for permits — that is our cost. Your base price never moves down.

Very few brokerages can offer this, and the reason is simple: it requires actually owning the construction and restoration companies, and being willing to put your own money at risk on somebody else’s house.

Case Study · Bellmore, NY

A house nobody wanted to touch

Our client inherited her mother’s home in Bellmore. It needed repairs and updates, there was mold in the basement dating back to Super Storm Sandy, there was no egress window in a finished basement apartment, and there were open violations on the file. Any one of those is enough to frighten off a retail buyer. Together they meant the house would have sold at a steep discount — if it sold at all.

She had no interest in managing a renovation, and no cash to fund one. In her words:

When I first decided to sell my home, I honestly did not realize how much money I could be leaving on the table by selling it as-is… We listed the home for $610,000 and I received offers under $500,000 that never made it to contract, due to buyers’ attorneys finding my open violations on title. What made Alex different was that he did not just list the house — he brought in his construction company to help fix up the property the right way before putting it up for sale the second time.

Before and after

Before

The home as it was, before a single dollar was spent.

After
The finished home from the street
The finished home from the street
Living room with the restored fireplace
Living room with the restored fireplace
Refinished fireplace and hardwood floors
Refinished fireplace and hardwood floors
Renovated kitchen with granite counters
Renovated kitchen with granite counters
Kitchen, peninsula and pendant lighting
Kitchen, peninsula and pendant lighting
Breakfast nook off the kitchen
Breakfast nook off the kitchen
Fully renovated bathroom
Fully renovated bathroom
New stairs down to the finished basement
New stairs down to the finished basement
Finished basement with wet bar
Finished basement with wet bar
New basement bathroom with tiled shower
New basement bathroom with tiled shower
Finished and painted garage
Finished and painted garage
Paver patio and pergola with string lights
Paver patio and pergola with string lights
The finished home at dusk
The finished home at dusk
Sold — moving day
Sold — moving day

The finished renovation, funded entirely by Real Estate Plan.

Walk the finished home in 360°

This is 2711 W Alder Rd, Bellmore — the same house shown above, restored and staged by Real Estate Plan. Drag to look around, exactly as buyers did.

Opens inside this page — you will not lose your place. Open full screen →

The Numbers

The same house, three different ways

A home that sold for $800,000 once renovated, needing about $150,000 of work.

Choice 1

All-cash, as-is

Fastest and simplest

  • Cash offer, condition as it stands$495,000
  • Repairs you pay for$0
  • Commission$0
  • Closing costs$0
  • Carrying costs$0

You net $495,0002 to 3 weeks · $0 out of your pocket

Choice 3

You fix it, we list it

Similar number — you take all of the risk

  • Sale price once renovated$800,000
  • Renovations you fund yourself−$150,000
  • Commission (5.5% total)−$44,000
  • Closing costs (1–3%, shown at 3%)−$24,000
  • Carrying costs, 6 months−$8,700

You net $573,3006 to 8 months · $150,000 of your money at risk

Read those three columns again. Selling as-is would have paid her $495,000. Funding the whole renovation herself would have netted $573,300 — and she would have had to shell out $150,000 of her own money, at risk for six to eight months or longer.

The Partnership paid her about $575,000 — $80,000 more than the cash offer, and it beat doing it herself, without a dollar of her own money or a day of risk.

Figures are from an actual Long Island Partnership project and are shown to illustrate how the three routes compare. Your home gets its own numbers, and the renovation share is agreed in writing before any work begins.

So which route is right for you?

I will give you the honest version, the same one that is in the book. If your home is already in good condition and you are not against a clock, list it the traditional way — you will usually net the most. If you need out quickly, or you cannot carry the property another month, take the cash offer and sleep at night.

The Partnership is for the large group in the middle: homeowners sitting on real equity that is trapped behind work they cannot fund. Inherited houses. Estates. Deferred maintenance that piled up over a decade. Homes with water damage, mold, violations or a kitchen from 1974.

Every Community We Serve

From Montauk to Manhattan — all of Long Island & New York City

We list and sell homes across every city, town, village and neighborhood in Suffolk, Nassau, Queens, Kings, New York and Bronx counties.

Suffolk County

Amagansett, Amityville, Babylon, Bay Shore, Bayport, Bellport, Blue Point, Bohemia, Brentwood, Bridgehampton, Brightwaters, Center Moriches, Centereach, Centerport, Central Islip, Cold Spring Harbor, Commack, Copiague, Coram, Cutchogue, Deer Park, Dix Hills, East Hampton, East Islip, East Northport, East Patchogue, East Setauket, Eastport, Elwood, Farmingville, Fort Salonga, Great River, Greenlawn, Greenport, Hampton Bays, Hauppauge, Head of the Harbor, Holbrook, Holtsville, Huntington, Huntington Station, Islandia, Islip, Kings Park, Lake Grove, Lake Ronkonkoma, Lindenhurst, Lloyd Harbor, Manorville, Mastic, Mastic Beach, Mattituck, Medford, Melville, Middle Island, Miller Place, Montauk, Mount Sinai, Nesconset, Nissequogue, North Babylon, Northport, Oakdale, Ocean Beach, Old Field, Patchogue, Poquott, Port Jefferson, Port Jefferson Station, Quogue, Ridge, Riverhead, Rocky Point, Ronkonkoma, Sag Harbor, Sagaponack, Sayville, Selden, Shelter Island, Shirley, Shoreham, Smithtown, Sound Beach, Southampton, Southold, St. James, Stony Brook, Wading River, Water Mill, West Babylon, West Islip, Westhampton, Westhampton Beach, Wyandanch, Yaphank

Nassau County

Albertson, Atlantic Beach, Baldwin, Bayville, Bellmore, Bethpage, Brookville, Carle Place, Cedarhurst, East Meadow, East Norwich, East Rockaway, Elmont, Farmingdale, Floral Park, Franklin Square, Freeport, Garden City, Glen Cove, Glen Head, Great Neck, Hempstead, Hewlett, Hicksville, Island Park, Jericho, Kings Point, Lawrence, Levittown, Lido Beach, Locust Valley, Long Beach, Lynbrook, Malverne, Manhasset, Massapequa, Massapequa Park, Merrick, Mineola, Muttontown, New Hyde Park, Oceanside, Old Brookville, Old Westbury, Oyster Bay, Plainview, Point Lookout, Port Washington, Rockville Centre, Roslyn, Sands Point, Sea Cliff, Seaford, Syosset, Uniondale, Valley Stream, Wantagh, West Hempstead, Westbury, Williston Park, Woodbury, Woodmere

Queens County

Astoria, Bayside, Bellerose, Briarwood, College Point, Corona, Douglaston, East Elmhurst, Elmhurst, Far Rockaway, Flushing, Forest Hills, Fresh Meadows, Glendale, Glen Oaks, Hollis, Howard Beach, Jackson Heights, Jamaica, Jamaica Estates, Kew Gardens, Little Neck, Long Island City, Maspeth, Middle Village, Oakland Gardens, Ozone Park, Queens Village, Rego Park, Richmond Hill, Ridgewood, Rockaway Beach, Rosedale, St. Albans, Springfield Gardens, Sunnyside, Whitestone, Woodhaven, Woodside

Kings County — Brooklyn

Bay Ridge, Bedford-Stuyvesant, Bensonhurst, Boerum Hill, Borough Park, Brighton Beach, Brooklyn Heights, Bushwick, Canarsie, Carroll Gardens, Clinton Hill, Cobble Hill, Coney Island, Crown Heights, DUMBO, Dyker Heights, East New York, Flatbush, Fort Greene, Gowanus, Gravesend, Greenpoint, Kensington, Marine Park, Midwood, Park Slope, Prospect Heights, Red Hook, Sheepshead Bay, Sunset Park, Williamsburg, Windsor Terrace

New York County — Manhattan

Battery Park City, Chelsea, Chinatown, East Harlem, East Village, Financial District, Flatiron, Gramercy, Greenwich Village, Hamilton Heights, Harlem, Hell’s Kitchen, Hudson Yards, Inwood, Kips Bay, Lenox Hill, Lincoln Square, Little Italy, Lower East Side, Midtown, Morningside Heights, Murray Hill, NoHo, NoLita, SoHo, Tribeca, Turtle Bay, Upper East Side, Upper West Side, Washington Heights, West Village, Yorkville

Bronx County

Baychester, Bedford Park, Belmont, Castle Hill, City Island, Concourse, Co-op City, Country Club, Eastchester, Fordham, Highbridge, Hunts Point, Kingsbridge, Melrose, Morris Park, Morrisania, Mott Haven, Norwood, Parkchester, Pelham Bay, Pelham Gardens, Riverdale, Soundview, Spuyten Duyvil, Throggs Neck, Tremont, University Heights, Wakefield, Williamsbridge, Woodlawn

We Guarantee To Help Homeowners Net More Money

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